C1 Film

 Do Now:

  1. There are 3 media exams? 2
  2. 1 hour and 30 minutes
  3. Radio 4
  4. BBC is funded by TV licence
  5. Educate, Inform, entertain 
Wednesday 12th February 2025 
Film!
LO/
To research key terminology and context surrounding the film industry

Key Terminology:
  • Franchise: A film franchise has been described as a film series which not only continued the narrative through sequels and prequels, but also included expansion through ancillary intertexts which could include spinoffs, remakes and reboots.
  • Distributor: A film distributor is a person responsible for the marketing of a film. The distribution company may be the same as, or different from, the production company. Distribution deals are an important part of financing a film.
  • Hollywood major: Production and distribution companies for films (specifically dominated by Hollywood)
  • Teaser: A short edited, promotional video or poster to generate interest in the audience
  • Montage: An editing technique of putting separate, theatrically related film in a sequence
  • Ensamble cast: In a dramatic production, an ensemble cast is one that comprises many principal actors and performers who are typically assigned roughly equal amounts of screen time.
  • Tentpole film: A very high-budget film which is expected to be very successful in order to support smaller, riskier productions
  • High-concept: refers to a type of movie with a simple yet compelling premise. Typically, a high-concept film has the chance of mass audience appeal.
  • Enigma: Mystery within a text, unanswered codes
The Industry:

  1. The five big major Hollywood studios are Paramount Pictures, Walt Disney, Universal Pictures, Warner Bros, and sony
  2. The main aim of a film marketing campaign is get people to watch and be interested, connect your audiences ( increase your profit!)
  3. The marketing techniques often used are creating posters, trailers, teasers, leverage with social media and influencers, publicity stunts, and immersive experiences
  4. The information a film poster NEEDS to display is : a title, tagline, director's name, awards, cast, and studio.
  5. The difference between a teaser poster and a theatrical poster is that a legitimate poster must contain all content listings and whip up a lot of frenzy; a teaser poster doesn't contain a lot of information, it's subtle and not very understanding
  1. Marvel studios is a film franchise


James Bond:

Writer and inspiration:
-Ian Fleming wrote James Bond as a combination of all the intelligence people he had met in his lifetime
- There is a total of 24 films in the James bond franchise the very first one going back into 1962
- Recurring characters are : James Bond, Felix Leiter, M, Miss Moneypenny, Q,  Etc

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Do Now:
  1. A franchise is a series of films set in the same universe set through sequels and prequels
  2. A distributor is a person responsible for the marketing of a film
  3. A Hollywood major is a production and marketing companies for a film
  4. A teaser is a short clip or poster used to promote a film
  5. A tentpole film is a high-budget film, expected to be successful to support a smaller, riskier production
Wednesday 26th February 2025
Film Industry
LO/
To explore the process of making a film


Production:
The process of writing, filming, cutting, and editing the film
Distribution:
How and where the film is distributed out to
Marketing:
Advertising the film through emersive experiences
Exhibition:


Vertical integration:
  1. A major film production company produces their new film
  2. It distributes it and markets it using another company owned by it
  3. Their owned cinemas get first rights and a longer window to show it rather than other cinemas

Production is split into PRE-PRODUCTION, PRODUCTION, & POST-PRODUCTION

Pre-production:
- Writers write an plan the movie and scenes
- Create a budget
- Hire actors
- Create a production schedule
Production:
- the actual filming and shooting
Post-production:
- cutting and editing film footage
- adjust colour grading and mix audio
- visual affects, animation, and simulated objects
- fixing mistakes and possible re-shoots

Executive Producer:
These people oversee the production, making sure it runs smoothly and none of it is off schedule.
Main Producer:
Oversees the editing

Line Producers:
Organises budget

All departments answers to producers

- If they are shooting a film in a different country, then a local production company will come on board


No Time to Die: questions:
  1. Their executive production company is Eon Productions
  2. It was apart of a conglomerate ( Danjak and MGM have the rights to James Bond)
  3. It was a film with high production values
  4. Metro-Goldwyn-Mayer
  5. It's budget was 214 million pounds
  6. It was filmed in Italy, Jamaica, Norway, the Faroe Islands, and London
  7. It took ten months film
___________________________________________________________________________________

Do Now:
  1. Pre-production is the: writing; budget finding; hiring actors; permits etc
  2. Production: shooting, props etc
  3. Post-production: cutting and editing scenes
  4. Eon Productions
  5. Vertical integration is where a major film company have the rights to their film more than others (making more money for themselves)
Wednesday 5th March 2025
Distribution and Marketing
LO/
To explore the process of film making

Distribution:
  • The process of making copies of a film for cinema e.g. VOD, DVD, or SDV
  • Sometimes they will show their films at festivals 
  • Sometimes a conglomerate ( large company owning smaller companies will delegate the distribution to a smaller company that they own
Distributors need to:
  • Work out and stick to budgets for all aspects of marketing + making copies of the film
  • consider release dates and theatrical windows

SET TEXT: No Time to Die
  1. The UK and USA distributors for the film were Universal Pictures
  2. Yes, it is apart of Comcast ( in a conglomerate)
  3. Amazon bought MGM, also giving them the right to vertically integrate the James Bond films
  4. Universal pictures home entertainment realeased the film on DVD, Blu-ray and Ultra HD blu-ray in the UK on 20th December 2021 and in the US on the 21st- it was avaliable to digitally download services on 9th Nov 2021 in the US


Marketing:
  • Festivals 
  • Teasers
  • advertised based on algorithm
  • Websites

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Do Now:
  1. Distribution is the process of making copies of the film
  2. NTTD was distributed by Universal Pictures 
  3. Amazon owns their digital and television rights
  4. NTTD was going to be released in the midst of 2020 (April), but...
  5. It was actually released as of Sept 2021 
Wednesday 12th March 2025

Marketing and Promotion
LO/
To explore the marketing method in NTTD

  • The delay costed more money for a new date
  • products were not up to date meaning they needed to reshoot ( such as the phone)
  • Extended the 'hype'
Explain why the delay was an issue:

The delayed release meant that NTTD was now not only going to cost more money for a new date -but because the franchise is known for being so 'caught-up' in terms of technology, they needed to re-shoot scenes that were too 'outdated' (such as their re-shooting of the phone scene). It also meant that they were going to need to up hype for the film even more than the first time so audiences will watch the film (meaning they were going to have to spend more on marketing).
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NTTD promotion:
  • Social media campaigns: Facebook and Google etc- promoted digital release
  • cross-promotional campaigns valued at $150 million from over 14 brand partners is that of MGM/United Artist Releasing/Eon‘s No Time to Die. 
  •  Merchandise (Hotwheels, Funko, food, 
  • product placement (rolex, Airbnb, 
  • Posters


  • Soundtrack was by Billie Eilish ('star appeal', synergy and convergence of different platforms to promote the film)
  • Bond Radio- Bauer launched bond 24/7, a dedicated pop radio of Bond's music across decades for the week of release- had a host across the biggest of the Bauer station
  • The teaser was short, only introduced Bond, humorous, related to an adult audience as it mostly promoted a brand of alcohol, appealed to the audience with action
___________________________________________________________________________________

Do Now:
  1. promoting a film to (wider) audiences
  2. The pandemic hit 
  3. Many, many various merchandise targeting teens and adults; e.g. alcohol, cars, Funkos, 
  4. Billie Eilish/ Universal created the playlist
  5. The main title song was performed at the 2020 brit awards
Wednesday 19th March 2025
Circulation and Regulation


CIRCULATION
*the process of exhibiting the film across a range of different media platforms

The order of release:
  1. cinema release
  2. DVD release, pay for viewing 
  3. "free to air" television
-Streaming sites have made films more accessible to viewers


  1. NTTD became the biggest movie of the year after only 4 days in the cinema ( being avaliable for a month)
  2. It grossed over $774 million worldwide
  3. No, it was not released simultaneously, dvd was released a month after digital download
  4. NTTD went free to air on ITV on New Years Day 2023 (society thing)
  5. they were very successful on DVD!

REGULATION
*Film and video is tightly regulated in Britain- BBFC regulates film in the UK
When classifying films we consider:
  • context
  • themes
  • tone and impact
  • language
  • depiction of: sex and nudity, drugs, discrimination etc
  1. The age classification for NTTD is 12a (depiction of violence, SLIGHT sexual contexts, language etc)
  2. The financial positives is that younger children are still permitted to view it, but it is also entertaining for mature audiences
  3. Age ratings are used to guide people on what is suitable for different ages

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Do Now:
  1. circulation is the distribution of a film
  2. cinema, DVD etc, free/ available to stream
  3. NTTD was available for 1 month
  4. 12a
  5. any age is allowed BUT under 12's must be accompanied by an adult
Wednesday 23rd April 2025
Audience Appeal
LO/
to explore the uses and gratifications theory of films

Personal Identity:
  • Media products allows audiences to find role models and other people with similar values
  • use of media to reinforce personal values by coming closer to similar and desired people/ products 

Information:
  • Any information can be learned through different forms of media
  • media keeps audience informed with current events 

Entertainment:
  • Use of media to escape humdrum of boring everyday lives
  • access media forms to forget about worries and troubles for a while ( escapism)
  • to give a sense of happiness and release from daily grind

Social Interaction:
  • the ability of media products to produce a topic of conversation between other people 
  • media allows insight into peoples lives
  • Media products allows the audience to break the barriers of time/ distance to communicate with others



Personal identity and Music:

The Uses and Gratifications theory applies to personal identity as an appeal to audiences because it is what the person is like individually that connects to what they like; whether you might be a specific mood, phase, etc, that piece of media relates to and understands you as yourself.

We can see this vitally through music. Music is an art that consists of thousands of different stories and genres of emotion. For example, a sad love song may connect to an audience due to them experiencing a certain event that relates to the song- connection to it made through empathy. This shows the theory of personal identity as it links back to the fact that audiences will engage with media if it understands them as an individual.













Comments

  1. 19/3- Great notes and well structured on your blog. T: try to add some more explanation in your research to help develop your notes further.

    ReplyDelete

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